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In-depth insights from the experts 

Effective written communication is a strategic asset every business needs. Understanding how to translate, convey and promote key messages helps leaders grow revenue, navigate complexity and improve collaboration. 
 
Gain valuable insights and perspectives from our experts on how to achieve a stronger impact with your written content.   
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General

Australia’s important strata community has the opportunity to celebrate its successes each year at each state’s Strata Community Awards for…

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General

Founded in 1988 by businessman and multicultural marketing guru, Joseph Assaf AO, the annual Ethnic Business Awards are the country’s longest-running national business awards…

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B2B documentsBlogGovernment TendersTender writing tips

What does the Tenderer really want? How to ask questions during the Tender process. Once you’ve read all the Request for…

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B2B documentsBlogTender writing tipsThought Leadership articles

GM Proof Communications, Chrissy Crust had the pleasure of interviewing Roy Wakelin-King, Government Strategic Advisor for IMAB2B, focusing on the…

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BlogGrammar tipsProofreading tipsPunctuationWriting tips

A comma splice is a grammatical error that’s easy to identify. It’s when a comma separates two phrases (independent clauses)…

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BlogGrammar tipsProofreading tipsPunctuationWriting tips

A comma splice is a grammatical error that’s easy to identify. It’s when a comma separates two phrases (independent clauses)…

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BlogCopywritingEditingEnglish languageGrammar tipsPreparation guidesWriting tips

Professional copywriters and copy editors know the importance of clear, concise language to communicate strong messages and useful information when…

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BlogCopywritingEditingGrammar tipsProofreading tipsTypos

Take 5 seconds to read the following sentence:  Fifty florins for a flagon of fluff.  How many Fs did you count? Six? Seven?  There…

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BiosBlogBusiness profilesGrammar tipsProofreading tips

Doing business is difficult enough without having to reach for the urban dictionary and thesaurus. In an effort to outdo…

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BlogEnglish languageGrammar tipsProofreading tipsTyposWriting tips

(Plus one you may think is an error, but isn’t). One of the wonderful features of the English language is…

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BlogGrammar tipsProofreading tipsPunctuationWriting tips

A comma splice is a grammatical error that’s easy to identify. It’s when a comma separates two phrases (independent clauses)…

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Annual reportsEditingProofreading tipsProposal WritingTender writing tips

Annual reporting season is almost upon us! Yes, it’s that happy time of year when listed companies, government and not-for-profits…

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B2B documentsBlogHow to win businessTender writing tipsWriting tips

The words “tender” and “template” never belong in the same sentence. If your strategy for winning tenders so far has…

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B2B documentsBlogCopywritingEditingHow to win businessTender writing tipsWriting tips

What Does the Tenderer Really Want? Asking Questions During the Tender Process Once you’ve read all the Request for Tender (RFT)…

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B2B documentsBlogTender writing tipsWriting tips

When you think about it, writing a tender is potentially the most important thing you can do for your commercial…

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B2B documentsBlogHow to win businessTender writing tipsWriting tips

It’s a new year and many SMEs will be thinking of ways to increase revenue and expand their operations. Winning…

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B2B documentsBlogProofreading tipsTender writing tipsWriting tips

When it comes to writing B2B business development documents, it’s natural to write about your business. What happens though is…

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Award EntriesBlogBusiness AwardsHow to win business

Despite mountains of evidence, some business owners still remain unconvinced of the benefits of winning a business award. So, listen…

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Award EntriesB2B documentsBlogCopywritingPreparation guides

As the year winds down, many businesses enter a slower period. But there’s an upside: when there’s less work to…

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Award EntriesBusiness AwardsWriting tips

Entering a business award can significantly boost your company’s profile, credibility and business opportunities. However, the process of award writing…

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B2B documentsEditingProofreading tipsTypos

Whether a writer doesn’t have time to focus on editing and proofreading, or simply doesn’t understand the importance of it,…

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BlogCopywritingEditingGrammar tipsProofreading tipsTypos

Take 5 seconds to read the following sentence:  Fifty florins for a flagon of fluff.  How many Fs did you count? Six? Seven?  There…

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B2B documentsBlogEditingProofreading tipsTypos

Some things in life are just plain wrong. Referring to a week at home as a ‘staycation’, and believing macramé…

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B2B documentsBlogCopywritingEditingGrammar tipsHow to win businessProofreading tipsWriting tips

Most can write, but most can’t write well! Writing is hard: it’s not only thinking up the ideas, but articulating…

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Annual reportsB2B documentsBlogGrammar tipsHow to win businessProofreading tipsTyposWriting tips

It would be a crying shame if a document you’ve spent countless hours working on is riddled with errors when…

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B2B documentsBlogCopywritingEditingHow to win businessProofreading tipsUncategorisedWriting tips

Copywriting experts may instruct us to ‘write as you speak’, but there are times when it’s better not to. You’ll…

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B2B documentsBlogHow to win business

Sreeram Sreenivasan, founder and CEO of Ubiq BI, sums up building your brand as being ‘all about occupying a sizeable…

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B2B documentsBlogCopywritingHow to win businessUncategorisedWriting tips

‘Write a complex business document’ is never going make it onto any list of Fifty Things You Absolutely Must Do…

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BlogCopywritingWriting tips

Expository writing seeks to explain, educate or inform an audience. It is descriptive, meaning it only states facts, not opinions.…

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BlogCopywritingHow to win businessProposal WritingWriting tips

What’s an unsolicited proposal?   An unsolicited proposal is when you approach a business or government with a proposal to provide your service or product, even though your service or…

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BlogBusiness profilesCopywritingWriting tips

What is a capability statement? A capability statement, sometimes called a credentials document, business profile or corporate profile, is used…

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Award EntriesBlogHow to win businessWriting tips

Winning business awards has so many upsides They raise your personal profile and the profile of your business; clients or…

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Annual reportsEditingProofreading tipsProposal WritingTender writing tips

Annual reporting season is almost upon us! Yes, it’s that happy time of year when listed companies, government and not-for-profits…

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Annual reportsProofreading tips

Where do we even begin? Not proofreading an annual report can have significant repercussions, not least because it’s a summary…

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Annual reportsProofreading tips

Proofreaders for annual reports When you consider that your public facing or important stakeholder documents are going to be closely…

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