In-depth insights from the experts
Gain valuable insights and perspectives from our experts on how to achieve a stronger impact with your written content.
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Australia’s important strata community has the opportunity to celebrate its successes each year at each state’s Strata Community Awards for…
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Founded in 1988 by businessman and multicultural marketing guru, Joseph Assaf AO, the annual Ethnic Business Awards are the country’s longest-running national business awards…
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What does the Tenderer really want? How to ask questions during the Tender process. Once you’ve read all the Request for…
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If you’re considering entering a business award, take note of these important tips to radically improve your chances of winning.…
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GM Proof Communications, Chrissy Crust had the pleasure of interviewing Roy Wakelin-King, Government Strategic Advisor for IMAB2B, focusing on the…
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A comma splice is a grammatical error that’s easy to identify. It’s when a comma separates two phrases (independent clauses)…
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A comma splice is a grammatical error that’s easy to identify. It’s when a comma separates two phrases (independent clauses)…
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There’s almost certainly been at least one occasion when you’ve re-read an email or a report you’ve written and just…
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Professional copywriters and copy editors know the importance of clear, concise language to communicate strong messages and useful information when…
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Take 5 seconds to read the following sentence: Fifty florins for a flagon of fluff. How many Fs did you count? Six? Seven? There…
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Doing business is difficult enough without having to reach for the urban dictionary and thesaurus. In an effort to outdo…
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(Plus one you may think is an error, but isn’t). One of the wonderful features of the English language is…
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A comma splice is a grammatical error that’s easy to identify. It’s when a comma separates two phrases (independent clauses)…
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What is proofreading and how does proofreading work? Ever wondered how some documents seem to be perfect, others leave you…
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While tender writing can be an arduous process, successfully submitting a winning tender can lead to highly profitable and worthwhile…
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Give yourself five seconds to read the following line: Fifty florins for a flagon of fluff How many Fs did…
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The rise of AI tools like ChatGPT and Google’s Gemini AI has sparked questions about the fate of many professions,…
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Annual reporting season is almost upon us! Yes, it’s that happy time of year when listed companies, government and not-for-profits…
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What does the Tenderer really want? How to ask questions during the Tender process. Once you’ve read all the Request for…
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GM Proof Communications, Chrissy Crust had the pleasure of interviewing Roy Wakelin-King, Government Strategic Advisor for IMAB2B, focusing on the…
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Annual reporting season is almost upon us! Yes, it’s that happy time of year when listed companies, government and not-for-profits…
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The executive summary holds pole position in your tender, pitch, bid or proposal. That’s because it represents a golden opportunity to…
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A poorly written tender or proposal can be a major roadblock in your business’ success. If you’re not effectively, concisely…
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Writing a tender, bid or proposal takes stamina! In addition to answering the tender questions, dealing with the paperwork can…
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Winning business awards has so many upsides: They raise your personal profile and the profile of your business; clients or…
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Winning business awards has so many upsides: They raise your personal profile and the profile of your business; clients or…
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The announcement of Artlivemedia as winners of the prestigious 2016 Telstra New Business Award (Victoria) is glowing testament to this…
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Apart from the obvious advice of needing to enter in the first place, there are heaps of other ways you…
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A new report reveals business awards are 100% more likely to be won by companies who enter them than by…
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Give yourself five seconds to read the following line: Fifty florins for a flagon of fluff How many Fs did…
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Whether a writer doesn’t have time to focus on editing and proofreading, or simply doesn’t understand the importance of it,…
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There’s almost certainly been at least one occasion when you’ve re-read an email or a report you’ve written and just…
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Take 5 seconds to read the following sentence: Fifty florins for a flagon of fluff. How many Fs did you count? Six? Seven? There…
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As the music world mourns the death of rock god Eddie Van Halen this week, stories of his eponymous band’s…
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Some things in life are just plain wrong. Referring to a week at home as a ‘staycation’, and believing macramé…
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When NASA – you know, the US aeronautics and space agency – conducted a survey on workplace communication, they discovered…
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Winning business awards is the icing on the cake. When you achieve something big in your business, you naturally want…
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What is Direct response copywriting (DRC)? DRC is long-form copy that addresses the audience directly with the aim of sparking…
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Introduction to call to actions copywriting Many companies copywrite blogs, articles, tips and tricks for their websites in the hopes…
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What’s an unsolicited proposal? An unsolicited proposal is when you approach a business or government with a proposal to provide your service or product, even though your service or…
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What is copy editing? Editing is where content is read through very carefully to check for mistakes such as typos…
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Have you ever read a story to a three-year old? As you put on your best big bad wolf…
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It’s all very well for a company to say it’s the best there is in its particular field, but unless…
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Apostrophes are everywhere. Especially in the wrong places. Often called greengrocer’s apostrophes, these are well-meaning but unnecessary apostrophes in plural…
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A couple of years ago, I was proofreading an annual report for one of the Big 4 banks, only to…
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Annual reporting season is almost upon us! Yes, it’s that happy time of year when listed companies, government and not-for-profits…
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Every year, as annual reporting season approaches, organisations across the corporate, government, and not-for-profit sectors face the critical task of…
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Where do we even begin? Not proofreading an annual report can have significant repercussions, not least because it’s a summary…
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If you’re a listed company or government agency you’ll understand better than most how important annual reports, sustainability reports and…
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Given the importance of annual reports for regulatory compliance and stakeholder communications, it’s vital that they are accurate, clear, and…
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Proofreaders for annual reports When you consider that your public facing or important stakeholder documents are going to be closely…
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