Reshma Prasad

Reshma has more than 20 years’ experience as a content and communications specialist in the private, government, B2B and not-for-profit sectors. She has extensive experience working across print and digital assets for organisations that span sectors including education, environment, finance, property, health, FMCG, energy, consumer advocacy and many others. She is highly adept at managing projects from inception to completion and delivering high-quality content and strategies that inform, educate, engage and inspire a multitude of audiences.

Reshma’s diverse career in publishing has seen her hone her writing, editing and communication skills at some of Australia’s leading publishing houses, including NewsCorp Australia, as well as Suddenly marketing agency, University of New South Wales, icare insurance group, Australian Trade and Investment Commission, Department of Climate Change, Energy, the Environment and Water, among others. Reshma’s work has been published in traditional print and digital media across various titles, including but not limited to Virgin Australia’s in-flight magazine, Voyeur; Woolworths’ Fresh magazine; Vogue Living magazine; and the consumer affairs title, CHOICE.

Reshma is accustomed to working on both short- and long-form copy and can ensure the timely delivery of all content, including brochures, campaign content, social media content, media releases, publications ranging from 10 to 300+ pages, government responses being tabled in parliament and reports produced under Cabinet confidentiality. She has a track record in managing multiple projects with competing deadlines and working with diverse stakeholders to ensure that projects and initiatives meet business objectives.

Reshma prides herself on being exceptional at managing and delivering a high volume of content under competing deadlines, advising stakeholders on best content publishing practices, ensuring efficiencies in producing high-quality content and making content recommendations.

Clients will benefit from Reshma’s unwavering attention to detail; expert knowledge of Australian language principles and plain English guidelines, as well as brand, design and accessibility guidelines; her collaborative approach and stakeholder management skills.

Reshma has a Bachelor of Communications, majoring in Journalism and Public Relations.